Trending towards people-focused products

Great BusinessWeek article on Design Schools: The Talent Hunt.
It’s interesting to see a huge trend towards people-focused product creation
in Corporate America. I think people are really starting to see design
as a core aspect of their strategy, rather than some magic you add in the last minute. Within the technology world, this is probably driven by Google and Apple, who often have LESS functionality than their competitors, but still dominate because of a superior user experience.

Anyway, I got the chance to be introduced to Stanford’s d.school a couple years back when I attended a series of talks there. They have a great approach, that’s fully interdisciplinary. Now, if they’re able to launch a couple multi-billion dollar startups from the program like Stanford’s CSL, that’ll really put them on the map :)

Exit mobile version