Get the newsletter · Featured · Recent · 🎉 New book: The Cold Start Problem

I’m on the Tim Ferriss podcast — talking my new book, growth hacking, metaverse, creator economy, and more

Hi readers,

My first book — The Cold Start Problem — is out next week!!! The countdown begins. You can preorder it here as hard cover, kindle, or audiobook. And yes, I recorded the audiobook myself.

I have a bit more more audio today to talk about as well… When I first moved to the San Francisco Bay Area in 2007, I was introduced to Tim Ferriss at a dinner — before he wrote 4 Hour Work Week, before his podcast, when we were both getting started. We lived not too far from each other — I was in an apartment with roommates in Bernal Hill. I remember visiting his place and checking out these weird cannonballs with handles on them — kettlebells — and talking about how he was going to launch his book.

Years later, it’s been awesome to follow his success and today, something new:

I’m on his podcast — The Tim Ferriss Show — for the first time. The episode was just released this morning. You can listen to it on Apple PodcastsSpotifyOvercastPodcast AddictPocket CastsStitcherCastboxGoogle PodcastsAmazon Music, or on your favorite podcast platform.

A couple of the topics we talk about:

  • “Growth hacking” and how it became popular
  • The history of marketing — coupons, direct marketing versus brand, and more
  • Games and the future of the Metaverse
  • The magic of Bay Area tech companies
  • The creator economy
  • Web3 and how it’ll impact consumer startups
  • The Cold Start Problem and what it was like to write it

I hope you enjoy!

(Back from a long road trip from Zion, Bryce, Sedona, etc over Thanksgiving)

PS. Get new updates/analysis on tech and startups

I write a high-quality, weekly newsletter covering what's happening in Silicon Valley, focused on startups, marketing, and mobile.

Previewing a full chapter of The Cold Start Problem — my upcoming book dropping in December

Why the best way to drive viral growth to increase retention and engagement

What to look for when you’re hiring a Head of Growth

Why premature scaling fails: The Traction Treadmill

What today’s social apps can learn from Web 2.0, the social network revolution from 15 years ago

The next generation of the SF and LA tech ecosystem

My first book, The Cold Start Problem. Plus Clubhouse, and more. It’s 2021, and I’m back!

The Adjacent User Theory

My top essays/tweetstorms in 2019 on product/market fit, investing, KPIs, YouTubers, and more

“Is your startup idea taken?” — and why we love X for Y startups

The Passion Economy (Guest essay by Li Jin)

10 lessons from a serial entrepreneur – Justin Kan, Atrium, YC, and Twitch

28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Why startups are hard — the math of venture capital returns tells the story

The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

The Dumb Idea Paradox: Why great ideas often start out by sounding dumb.

Announcing Pietra and a16z — my first ex-Uber investment!

What do you look for an investment? How long should a founder be without salary? And other Q&A

2018 essay collection on growth metrics, marketplaces, viral growth in the enterprise, and more (PDF included)

Silicon Valley network effects, OKRs for your personal life, and more: Podcast Q&A with Product Hunt

Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck)

What’s next for marketplace startups? Reinventing the $10 trillion service economy, that’s what.

How to build a growth team – lessons from Uber, Hubspot, and others (50 slides)

The red flags and magic numbers that investors look for in your startup’s metrics – 80 slide deck included!

a16z Podcast: When Organic Growth Goes Enterprise

a16z Podcast: Why paid marketing sucks, Network effects, Viral Growth, and more

Why “Uber for X” startups failed: The supply side is king

The Power User Curve: The best way to understand your most engaged users

DAU/MAU is an important metric to measure engagement, but here’s where it fails

Required reading for marketplace startups: The 20 best essays

Conservation of Intent: The hidden reason why A/B tests aren’t as effective as they look

The Startup Brand Fallacy: Why brand marketing is mostly useless for consumer startups

The Scooter Platform Play: Why scooter startups are important and strategic to the future of transportation

The IRL channel: Offline to online, Online to offline

How startups die from their addiction to paid marketing

Podcast Q&A: Dropbox’s viral growth, Uber’s tricky funnels, and future growth channels

Update: I’m joining Andreessen Horowitz!

Hello 2018! Books, essays, and more from the past year.

10 years of professional blogging – what I’ve learned